Betsy Kniffen

Betsy Kniffen

Project Director
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Leveraging her attention to detail and hands on approach, Betsy ensures that every project runs seamlessly. Her background in the arts provides her with a unique aesthetic perspective that she brings to everything from survey design to the visual presentation of data.

Betsy has over 6 years of experience managing research projects, including quota and sample management, screener and questionnaire development, recruiting, execution, quality control, coding, tabulation, data analysis and reporting. She holds an MA in Publications Design from the University of Baltimore, and a BS in Art and Design from DePaul University.

Both disciplined and spontaneous, Betsy equally enjoys the solitude of her early morning runs and the social banter of a week night happy hour.